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A BIGGER PRESENCE FOR ITALIAN FIRMS AT THE ELEKTRO 2007 FAIR
The Elektro 2007 fair - an International exhibition of Electrotechnical Wares, Consumer Electric Appliances and Electronics, Production Technologies, Equipment and Materials - will see an ever bigger Italian presence. The firms taking part in the event with the Italian Institute for Foreign Trade (Ice) will have at their disposal a 600 square meter exhibition space, compared to the 450 square meters occupied last year. The 16th edition of the trade fair (www.elektro-expo.ru/en) is scheduled to take place in Moscow from the 13th to the 16th of June in the Zao Expocentr. Last year about 600 exhibitors took part in the event, spread over an area of some 15.000 square meters, while there were an estimated 37.000 visitors between producers, assemblers, wholesellers, retailers, final goods consumers, engineers and experts in the field.
In the Elecktro 2006 edition the majority of exhibiting firms were Russian (338), but foreign firms, coming from 26 countries, participated in significant numbers. The most present were Italian (48 firms, 35 with the support of Ice), Chinese (51) and German (49) exhibitors. This year the Ice 'collective' can count on 40 members: the majority are individual firms, with the addition of the Exporting Consortium of Monza&Brianza (Cemb) and 'Vicenza qualità ', a special body created by the Vicenza Chamber of commerce. Nearly half of the Italian exhibitors are from the energy sector, but there are also about 10 firms specialised in automated industrial machinery, five illuminating engineering firms, while the rest produce electronic components for large wiring systems.
As in past occasions, the June 2007 fair will provide the opportunity to present the latest productions and technologies in the electro-technics sector (civilian and industrial systems, cables, illuminating engineering, equipment to produce, distribute and trasport electricity) and in the electronics sector (particularly metering and testing instruments, microelectronics, industrial automation).
Russia, furthermore, represents a potentially strategic market for Italian firms: despite accounting for a share of Russian imports that is still too low (3%), Italian exports in this sector boomed in 2005, registering a record 35% growth from a value of 2 billion to 2,7 billion euros. According to the Russian statistical agency (Rosstat), in the same year Russian industrial production increased by 4,1%, with a 20,5% peak in the electrotechnics/electronics sector. Although Russian industry shows great potential for the manifacturing of finished goods, local production of component parts is generally lacking. Russia therefore represents an opportunity for the Italian electro-technics / electronics sector, which can count on about 2,000 firms and which in 2005 (latest data available, supplied by the trade association Anie) derived 43,2% of its revenues from selling abroad. The percentage rises to 59,6% for the electrotechnics sector and falls to 40,4% for electronics. The EU market absorbs nearly two-thirds (61%) of total exports. The rest end up in the US (6,5%) and emerging markets, where percentages are still relatively low but are creeping up steadily. North Africa, for example, accounts of 5,7% of exports, while the Middle Eastern and Asian region for 12,8%, with Saudi Arabia, United Arab Emirates and Iran taking the lion's share.
Participant list (in Russian)
Catalogue (in Russian)
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