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THE BEST OF ITALIAN HOSPITALITY GOES TO NEW YORK.
This is an event not to be missed for the world of hospitality.
The International Hotel/Motel & Restaurant Show , now in its nineteenth year, will be taking place in New York from November 9 to 12. The fair will be held at the Jacob K. Javits Convention Center, which offers an exhibition space of some 12,000 square metres. This is the most important event of its kind in the world, with 700 exhibitors taking part and 18,000 visitors expected.
Participants will have a preview of all the latest trends in marketing, design, technology and security in the hotel and restaurant sector, and the Italian contribution will once again be the highlight of the exhibition. Indeed, Italy will be represented by a collective organised by ICE (the Italian Trade Promotion Agency), consisting of 24 of the top companies in the sector.
The Italian hospitality industry has always been a byword for quality, thanks to the country’s natural and historic affinity with tourism. It will be represented by some of the very best products and services for restaurants, motels and hotels. These will include food and drink, as well as goods, fittings, furniture, and linen, equipment for wellness centres and the restaurant industry and various other essential products. In addition, there will be products and machines for room-cleaning, tableware, and a range of amenities and technologies. In short, there will be all the quality, excellence and elegance of Italian design to be found in the hotel and restaurant sectors. There will also be the chance to participate in various informative seminars and special events during the course of the exhibition.
The Italian delegation will occupy an area measuring 300 square metres, where the 24 companies involved will set up their stands.
The Italian presence here will not be an insignificant matter, given that the US market is constantly evolving and growing and attracts an international community.
In 2012, the American hotel industry registered growth in the three performance indicators for the sector. The rate of room occupancy increased by 2.5%, achieving 61.4%; the average daily cost of a room rose by 4.2%, reaching $106.10, while the average revenue per room available improved by 6.8%, becoming equivalent to $65.17. It is estimated that the positive trend for all these three parameters will be carried over into 2013.
According to STR, the American company responsible for the study, the figures with regard to average room occupancy will remain practically unchanged in 2013, with a 0.3% increase to 61.4%.
Meanwhile, the average daily room tariff will rise by 4.6%, taking the average cost to $111.01, and the average earnings per available room will increase by 4.9% to $68.17.
Supply and demand are expected to increase at the end of 2013: by 0.9% and 1.2% respectively.